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EMBRACING SELF-LOVE ON VALENTINE’S DAY: 6 WAYS TO CELEBRATE 

When it comes to love, it’s natural to focus solely on our relationship status. But on this special day, it’s crucial to remember that love takes many forms in our lives: platonic love, familial love, and perhaps most importantly, self-love. That’s why I encourage you to prioritize yourself and make time for self-care, starting today!

The quote “You spend most of your life inside your head. Make it a nice place to be,” resonates deeply when considering the significance of nurturing our relationship with ourselves. Taking alone time to prioritize our well-being and happiness can be truly transformative. If you’re unsure where to begin or simply seeking fresh ideas, here are some tips for practicing self-love:

Put it in writing:

The first step to carving out self-care or alone time is to schedule it in your calendar. Embracing self-love may be challenging for some, but remember that you don’t have to fully love yourself to treat yourself with kindness. Start with self-acceptance and continue making time for self-care. Stick to your schedule and turn it into a habit. It takes time and effort, so focus on your progress and celebrate even the smallest victories.

Embrace your creativity:

Engaging in crafts is one of the most relaxing forms of self-care. It allows you to express your emotions, focus on a simple task free from daily worries, and create something beautiful. Whether it’s coloring, painting, or even attempting a complex craft found on Pinterest, let your artistic side flourish.

Connect with nature:

When was the last time you took a deep breath outside? Take a moment to go for a walk, whether it’s just ten minutes or an hour. Find solace in a nature trail, your campus, or your neighborhood — wherever you feel most at peace. Listen to the sounds around you, or put on your favorite album and relish in your own company.

Nurture your mind:

Disconnect from technology and indulge in reading a new book, solving a puzzle, or practicing a new skill. These simple activities can help you escape from everyday worries and stress, providing a fresh focus and a renewed sense of purpose.

Banish self-judgment:

 Watch your self-talk carefully! Ask yourself if your thoughts are something you would say to a friend. It’s easy to convince ourselves that we should be doing something else when we’re taking time to recharge. Assess whether your actions benefit you mentally, emotionally, or physically. If the answer is yes, keep going! If not, replace “should” with “could” and prioritize your own needs.

Treat Yourself:

  • Take a moment to unwind and pamper yourself with something special. Whether it’s a soothing spa day, a delectable dessert, or simply some quality me-time, you deserve to indulge in life’s little pleasures.

Look no further than our Rejuvenating Rose Rapture Bundle and our delightful Only Love Kit. Treat yourself to a luxurious experience and indulge in self-care with these exquisite gift sets from UMA.

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The Rejuvenating Rose Rapture Bundle features the UMA Rose Rapture Rejuvenating Body Oil, Rose Rapture Wellness Candle, and Rose Rapture Body Balm. Pamper your senses with the enchanting aroma of roses and nourish your skin with the rejuvenating properties of UMA’s premium products.

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For a touch of pure love, the Only Love Kit offers the UMA Pure Love Body Balm, Pure Love Perfume Oil, Pure Love Body Scrub, and Pure Love Wellness Candle. Immerse yourself in the soothing scents and luxurious textures, and let UMA transport you to a realm of self-indulgence and relaxation.

Remember, the world is a better place with YOU in it. Show up for yourself every single day because you are truly deserving of love. Wishing you a joyous Valentine’s Day filled with self-appreciation and happiness.

WHY JOURNALING IS THE ULTIMATE WELLNESS PRACTICE: AN EXPERT PERSPECTIVE

 

Embracing Ayurveda is a wellness choice available to everyone. Whether it is done in smaller, consistent steps or in grander, ambitious strides, this ancient science of medicine is brimming with the keys to live the healthiest, happiest, most balanced life. And despite its 5000-year-old history, it’s more modern than ever. That’s why in this series, Ayurvedic Extensions, the UMA team features simple, present, and perhaps unexpected ways Ayurveda can be woven into daily life.

R.A. Leslie was twelve-years-old when she started journaling. She bought a little white diary with a purple rhinoceros on it. As the ink touched the paper it was charged with her “twelve-year-old thoughts.” It was freeing. It was also private and safe, a sacred practice between her and her thinking. And each time she finished, she would lock the pages with a tiny key.

This practice of journaling ideas —a curious and deliberate exercise in self-care—was a harbinger of Leslie’s future. Today she is a transformational coach, speaker, and author. Leslie works with her clients to go deep, helping them to discover pain points and trauma, and untap creativity. And she credits the formation of her methodology, as well as the basis of her books and creative journal, to her life-long practice of writing down her thoughts. “Journaling benefits,” she says, “literally created my life and healed it.”

The daily practice of journaling, particularly journaling for anxiety, of expressing and concretizing your thoughts on paper has long been an emblem of self-care. Studies have shown it to be association with lower levels of anxiety and depression, a boost in cognitive skills, stronger immunity, and an increase in quality of sleep. A completely free and accessible exercise, that can greatly improve emotional wellbeing, journaling is also connected to greater creative flow. Like tuning the radio, when you put your raw emotions and ideas on paper suddenly you find the station of clarity.

This vulnerable outpouring of thoughts and the practice of positive thinking also coincides with an Ayurvedic principle: that a thriving emotional, spiritual, and mental state is essential for overall balance and health. “The suppression of emotions, I feel, are the most dangerous,” says Leslie, “and one of the reasons many do not resolve past traumas— and this can lead to illness.” Safe, solitary, contemplative writing can help with discovery and healing. It’s all connected, believes Leslie who uses her deep affinity for the ancient Sanskrit text, Bhagavad Gita, to further illustrate the connection between journaling and Ayurveda. She imagines that the sages who wrote the sacred texts of India had to have kept journals. “If we listen and pay attention, journaling can show us our authentic voice,” she says “and remind us that our voice is linked to the voice of the universe, where all secrets are unlocked.”

A Q&A WITH R.A. LESLIE

Q

How does the journaling process work? 

A

Journaling works by simply writing out your thoughts and feelings and then looking at them objectively. No one is watching you or judging you.

When we write out our thoughts and feelings we are having a conversation with our subconscious and our heart.  Sometimes our journaling could simply be a venting fest—and that is useful too. The contrasting feelings we have allows us to see where our head is at with a particular relationship or situation.

 

Q

When do you recommend people journal? And how often?

A

Morning. noon, and night. More specifically, first thing in the morning, a few thoughts during the day, and then a closing journaling during the evening. The evening journaling is a powerful way to set one’s intentions for the following day and then allow the subconscious to remember the good intentions you had in your mind right before sleep.

I keep a journal with me at all times.  Even random thoughts are important to jot down. If you are driving you can do a voice memo and then expand on that thought when you journal. I created an entire greeting card line from random journal thoughts


Q

What are the parameters? Are there any ideas, words, emotions, or narratives you recommend people lean into? Any you recommend steering clear of?

A

That is a really great question!  It all depends on what journal you are using and where you are at in your life.  All emotions have value and need to be addressed.  Sometimes I like to look at the contrasting emotions, negative narratives first and then see a positive alternative. It is important to write out the deep feelings and emotions so not to suppress them. The suppression of emotions, I feel, are the most dangerous and one of the reasons many do not resolve past traumas. And this can lead to illness. These emotions may be too painful to review but we need to review, reflect, and discover the source of our pain as well as our joy.  One of the ways we can do this is by understanding where the emotions come from and then writing them down and discussing them with a trusted friend, therapist, or coach.


Q

You published your journal—WHEN—this year. How does your journal offer guidance?

A

The WHEN journal is designed to stir feelings and emotions in the adult self and at the same time bring the individual back to the wounded child emotions and feelings they may still carry with them.  We all have wounds and sometimes they are clear memories and messages and other times they are suppressed. The person can uncover them by answering questions the journal asks.  An example from the journal is: Think of a memory from your childhood that is positive or negative and write about it. Be as detailed as possible…. The WHEN journal asks you to remember.  The WHEN journal works with identifying negative messages, changing the feeling from negative to positive and then by focusing on inspiring thoughts and one’s dreams.  The negative habits are eventually replaced with a feeling of hope and positivity for one’s present and future life—this is a healthy way we can authentically move on from our pasts and lead an integrated life.


Q

What are the benefits? What does it unlock?

A

The benefits are that through journaling we can understand the wisdom locked inside of ourselves and that we hold the key to our souls. When one practices journaling for a while they see the journaling benefits firsthand and we unlock the magic contained inside of ourselves.  It takes time to heal. Journaling can help you heal.  It takes time to remedy the past.  Journaling can help one to understand their past.  I always recommend saving one’s journals and looking at past entries once in a while to see how they have grown, what areas are still triggers and what themes they continue to create in their life that are negative.  When we continually check in with our internal dialogue that we now see on a black and white page, we cannot hide from ourselves.


Q

How does journaling fit into someone’s overall wellness practice?

A

Regular practice of journaling is likened to having the highest relationship with your soul—as is meditation. They are unequivocally linked.  You literally go into a silent gap in meditation and pull forth soul language.  No one will ever know you better than you know yourself and journaling is your soul’s tangible companion. 


Q

How can one further harness the benefits?

A

When you look at the great minds of our current times and past you will see that they all journaled.  Leonardo Da Vinci, Edison, Einstein, Emily Dickinson, and Hilma af Klint just, to name a few. Their journals led them to their passions and ultimately journaling was a tool that was the precursor to their genius. Imagine: We have between 65,000 and 90,000 thoughts a day. If you don’t journal however can you keep track of the important ones?  Many thoughts are repetitive, negative and pointless, but in between one thought and another there is a pearl. Snatch that and lay it onto a crisp white page and you will see that soon you have a beautiful string of opalescent gems defining your life.

To learn more about R.A. Leslie and her practice, Seeuatnoon, visit: seeuatnoon.com.


WHY OUR SURROUNDINGS MATTER FOR SELF-CARE: A BIRTH DOULA’S PERSPECTIVE

 

About five years ago Carson Meyer was hysterically crying in her apartment in New York City. She had just watched the documentary The Business of Being Born. The film, which sheds light on the raw, rarely portrayed world of birth, unlocked something in her. “I was just taken by it,” Meyer says. “I called both my sisters, who have children, and was like, ‘you did this? Why didn’t you tell what it was like?’ It made me see it through different eyes.”

Meyer realized her reaction was intense, as powerful as the film is. But it was also prescient. At the time she was a student at New York University’s Gallatin School of Individualized Study where she leaned into the open curriculum’s invitation to create your own major. Meyer, who “was very passionate about women’s health, alternative medicine, mind-body connection, and eastern practices,” chose to focus on art therapy. She loved how “it incorporated healing and creativity and self-expression” and was synergistic with her love for acting, which she was also pursuing.

After graduating she moved back to Los Angeles, her hometown, where she dived deeper into acting. It was connective, exciting, but Meyer wanted more. “I was wondering what would be something else that would give me that same depth and connection to people,” she says. Around that time she met a midwife at a friend’s birthday party. “I wanted to pick her brain about everything,” Meyer says. That was the catalyst, the metaphorical tissue for her tears in New York. Soon after she underwent training to be a birth doula.

In her practice today, Meyer holds space for her clients throughout their pregnancy, labor, and birth. Her work can include information and support for the partner; it can also incorporate holistic and alternative techniques, such as meditation, aromatherapy, and breathwork. (Meyer also provides birth and family photography.) “The word doula stems from a Greek term which means servant to a woman, which I love because it’s essentially to serve a woman, particularly through transitions,” she says.

A through line in Meyer’s work and life is simplicity and nature. In everything she does, she incorporates only pure, raw ingredients and considers the environment first. This is evident in her work as a doula; it’s also paramount in her environmental advocacy and natural and sustainable skin care collection, C & the Moon, which she launched a year ago. For Carson, it’s all connected, which we talked to her about below. “I believe we cannot talk about real sustainable self-care without incorporating the environment,” she says. “I think we’ve separated the self from the planet. And there’s no word in the English dictionary for it. We don’t consider ourselves as a part of the ecosystem.”

A Q&A WITH CARSON MEYER

Q

1. What are some themes you’re currently seeing in your work regarding people’s health and wellness?

A

It’s an exciting time to be talking about postpartum support, whether that’s postpartum depression, postpartum mood disorder, even postpartum psychosis. I think we’re still scratching the surface of being okay with that spectrum of emotions. Being okay with feeling disappointed, or exhausted, or needing support after having a baby. It’s important to be talking about mothers being hard on themselves and how we can help nurture them and give them support as we do the newborn. It’s okay to say that you’re not okay.

 

Q

2. Who have been some of your mentors in the doula and wellness space?

A

Hailey Oats is the mid-wife who I met at the birthday party. And she is still a huge inspiration to me. My teacher, Anna Paula from Bini Birth, is still a wonderful teacher. Soon after I got certified I got connected to Lori Bregman, who is the person I can call at 2 am and is always there to help me process. And Erica Chidi Cohen, the founder of Loom. I don’t have enough time to talk about how wonderful she is. That’s what’s beautiful about this job, there are so many women who come together. There’s such a community.


Q

3. What does self-care mean to you? And furthermore, what is true wellness to you?

A

Self-care can be such a buzz word. We may ask what it even means sometimes. As a business owner and a doula, I can sometimes beat myself up for not doing enough of it, when really, in perspective, I’m doing a lot of it. The reality is that lot of women are grinding and working really hard, and often at our own expense.

I do feel like when we talk about the holistic self-care, there is no true self-care without incorporating the environment or the ecosystem. We can only buy so many scrubs or vitamins, but at the end of the day if our planet isn’t health we won’t be able to buy our way out of it. Doing work that promotes a healthier future for everyone, that is real self-care.

For instance, I recently went to Pilates at a new studio. I was excited to be there, to strengthen my body. When we were done they asked us to wipe down the equipment with some Clorox. I was like, really? If we’re going to be here for our health let’s really talk about this, the whole picture. I see that all the time. And that what is so beautiful about Ayurveda, for instance, is that it’s all encompassing. It considers everything.


Q

4. It’s been more than a year since you officially launched C & the Moon, your organic and environmentally considerate skin care line. You used to hand-make your scrubs for clients in your kitchen. How did C & the Moon evolve?

A

My mother is an environmentalist. She has been working with the National Resources Defense Council since I was born. She has been talking about things that we’re just now starting to talk about now. The one time I can remember really getting in trouble and being grounded was when I was painting my nails in an unventilated room. She inspired me to pay attention at a really early age. I would make a lot of my own products in the kitchen, taking stuff out of the pantry. It was a fun thing to do would do with my girlfriends or to give as gifts. When I moved to New York, the winter destroyed my skin and so I started relying on this recipe I created for a brown sugar body scrub. I made it for my dad and my brother and gave it to them for Christmas one year and they demanded I make them more. Like that friend who makes the cookies you want, people would always ask me to bring the scrub.

THERE IS SOMETHING ABOUT BEING IN NATURE THAT MAKES ME FEEL BEAUTIFUL. PERHAPS THAT IS BECAUSE NATURE IS THE MOST BEAUTIFUL.

I had no intention of starting a business. I was concentrating on my acting and I was a doula. But my brother, and the entrepreneurial spirit he has, noticed that his scrub was being stolen from his dorm at USC. That made him push me to start selling it. And didn’t think it would sell, but I gave it a try and people really loved it. I did that for a while, then took a break to find a proper manufacturer so I didn’t have to make it in my kitchen. I officially launched it a year ago.


Q

5. What do you hope that people experience when they use your scrub?

A

It’s wonderful to hear from people that the product helped their skin. But the that really get me are the ones where someone tells me they just had a baby and haven’t had time to go get a massage, go to the spa, or do anything for themselves but they found a minute to themselves in the shower. Because the shower is that one place we can get a minute to ourselves. Our phones aren’t in there with us. We are just with ourselves. So hearing that the scrub can be a tool to help you know to connect you with your body, to touch yourself, to reconnect with yourself and the feel good—for men and for women. So product is really about embracing your body.


Q

6. And stemming from what you talked about earlier, sustainability and environmental consideration is huge for you. And it plays a role in how you encase C & the Moon in glass jars. And you produce an UpCycle series on your site that illuminates ways to reuse the glass jars. What is your advice to someone who wants to make more considered decisions?

A

It’s important to talk about that being environmentally conscious can often be wrapped up with privilege. And sometimes it can be. There are food deserts and so many things that make it harder for someone living outside of Los Angeles or a big city. But that said it does not always mean it has to be more expensive. That’s why I did the Upcycle series to show that we can save money in saving the environment. This idea that we need to replace everything is actually an economical scam. We can reuse things in our home. I think everything, down the toilet paper, offers a way to make a change. Let’s just talk about how brilliant faucets are. You can turn a nob and within seconds water comes out. Why don’t we invest in water filters and making sure that’s great water instead of up-charging for plastic water bottles? A faucet is such a brilliant solution.

But again, it all doesn’t have to be more expensive. And when and if it is, I find that it’s always justifiable. It can be—and has to be—accessible for everyone.


Q

7. What does beauty mean to you?  What rituals do you follow?

A

Like self-care, I think beauty is a complicated word. What does it mean? It can be based off our cultural desire to look a certain way. But I believe we can embrace beauty as more of a feeling and energy that’s put out into the world.

The things I follow for my routine include somatic therapy and acupuncture. Those things makes me feel most beautiful. I also love my sugar scrubbing, salt baths, the gua sha, and saunas. I also absolutely love dunking in the ocean. There is something so cleansing about being in the saltwater. I feel and look my best after being in the ocean. My skin, my hair, my eyes look bluer. There is something about being in nature that makes me feel beautiful. Perhaps that is because nature is the most beautiful.”

 

AYURVEDIC LOVE: HOW AYURVEDA TEACHES TRANSFORMATIVE SELF-LOVE

Despite its apparent simplicity, self-love is an elusive thing. The business of everyday life and the demands of work, childcare, and other responsibilities can leave us feeling swept up in chaos and out of touch with our own feelings. While social media has brought about novel means of connecting and communicating with others, it also facilitates imperfect comparisons that make us unhappy with the status of our own lives. And even when we do find time to relax and unwind—say, by taking a warm bath or going to the spa every now and then—we soon find ourselves caught up again in the fast-paced cycle of our obligations.

Given these difficulties, a question emerges: How can we fight off feelings of inadequacy, exhaustion, and self-doubt and learn to love ourselves in a way that lasts? Fortunately, Ayurveda offers answers that have the power to transform not only our mental state, but also our physical health and wellness. In fact, the interconnection of these states is at the heart of Ayurvedic tradition. Ayurveda posits that our minds, bodies, and spirits are deeply connected, and it proposes a holistic approach to wellness, one that tackles the roots of our ailments rather than their symptoms. Self-love is at the heart of successful Ayurvedic practice—our inner spirit reflects our external health, and vice versa. By adopting Ayurvedic practices that restore balance to our bodies and minds, it becomes easier to enter a lasting state of self-love.

Improving Ojas: How Ayurvedic Practices Encourage Both Health And Self-love

A central Ayurvedic concept for understanding the connection between health and self-love is ojas. In short, ojas is a subtle force in our body that represents radiance—both physical and mental. When our ojas is strong, both our immunity and our spirits are strong too; we find ourselves able to withstand challenges with acceptance and serenity, and we are able to fend off external negativity. We experience a greater sense of satisfaction and contentment with our lives. In short, we gain a strong capacity for self-love and self-acceptance, which in turn influences our relationships with others and the world around us.

Maintaining a healthy, antioxidant-rich diet full of fruits, vegetables, and nuts and a regular routine is essential to improving our ojas. In the next section, we break down several Ayurvedic rituals that can be incorporated into your routine for lasting health and wellness benefits—and a corresponding uplifting of the spirits.

Ayurvedic Rituals For Cultivating Self-love

While writing in a journal, meditating, and doing yoga are all great ways to cultivate mindfulness and self-love, unless they’re made a regular part of your routine, their effects won’t be long-lasting. It may seem daunting to try to incorporate new “tasks” into one’s already busy schedule, but fortunately these Ayurvedic practices can take as little time as a few minutes—and they bring profound results.

1

OIL PULLING

Oil pulling is an Ayurvedic practice that involves swishing 1-2 teaspoons of oil in the mouth for 10-20 minutes. As the conditions of the mouth often reflect the larger innerworkings of the body, oil pulling detoxifies the mouth of impurities and toxins, thus helping to combat conditions like disease, joint pain, acne, and more. It also freshens the breath and whitens the teeth. Oil pulling is a rejuvenating ritual you can incorporate seamlessly into your daily routine—simply oil pull while taking a shower, washing the dishes, or going about your other tasks! This transformative practice leaves you feeling refreshed, centered, and ready for the day—and it also has long-term benefits for your health.

2

SELF-MASSAGE (ABHYANGA)

Self-massage is a transformative Ayurvedic practice that allows us to feel deeply attuned to the needs of our bodies, which in turn helps us feel more intimate and loving toward ourselves. Through this practice of massaging oil into our bodies, we can relieve pain, improve our skin, sharpen mental focus, improve circulation, and more. By relieving our own pain and rejuvenating our bodies and spirits, this process shows us that we don’t need to go to the spa to treat ourselves, and that a little self-love can bring amazing results.

3

DRY BRUSHING

The practice of dry brushing is simple: you run a dry brush along your skin in firm, gentle strokes, a process that improves circulation and lymphatic function. The lymphatic system plays an important role in helping us fend off disease and other impurities; dry brushing stimulates greater lymphatic flow and facilitates the expulsion of toxins. On an immediate level, dry brushing helps the skin feel rejuvenated and awakened, and it also promotes a youthful glow. A practice that only takes minutes, dry brushing truly helps us to love the skin we’re in.

4

INCENSE AND CANDLE BURNING

In addition to the interconnectedness of mind, body, and spirit, Ayurveda also posits that our environment deeply affects our wellbeing. Having harmony with one’s environment is crucial for improving one’s ojas and for feeling at peace. The simple practice of lighting a candle or burning incense can radically transform and elevate the mood of your space, encouraging a sense of calm and self-acceptance.

It’s important to remember that there’s no one pathway for learning how to self-love—everybody is different, and different rituals may work better for you than others. However, taking the time to practice self-care and to prioritize your health and wellness (if only for a few minutes every day) can have a profound impact on how we view ourselves. When we feel more in tune with our body, we gain a greater sense of self-acceptance and understanding. And when we establish routines that improve our ojas, we find ourselves more amenable to the radical practice of self-love, a practice that, with time and practice, can transform us.

UMA BEAUTY: BALANCING BEAUTY AND WELLNESS FROM THE INSIDE OUT

At UMA, beauty isn’t purely a measure of external appearance—it’s an act of radical self-love that infuses our lives with balance, tranquility, and harmony with others and the world around us. We believe that channeling beauty is a process that proceeds from the inside out. In Ayurvedic tradition, our external appearance is deeply tied to our internal condition, and to the balance we establish between mind, body, spirit, and external environment. We must first treat ourselves with love and care, feeding our skin and body healthy ingredients and nourishing our mind and soul with meditation and reflection. Only once we establish internal balance and peace can our external beauty really begin to shine!

Furthermore, inner beauty doesn’t only improve our mental health, physical health, and external appearance—it also drives us to make a broader impact on the world in ways that feel true to ourselves and our values. At UMA, our commitment to fostering inner and outer beauty within women is what drives us to create 100% organic, nourishing, and strengthening formulas that bring visible results for both beauty and wellness. By harnessing centuries-old Ayurvedic wisdom, we are devoted to helping women tackle the root problems of their ailments, and to providing solutions that are healthful, ethical, and lasting. We are also committed to sustainable methods of farming, and to giving back to the community of women in India where our farm is based.

At UMA, beauty means a lot of different things, but most of all, it’s about nurturing a deep love for ourselves and the world around us. Here are 5 principles of beauty we strive to live by.

1. BEAUTY IS ABOUT BALANCE.

A central truth of Ayurveda is that our overall health derives from the attainment of balance between the mind, body, spirit, and external environment. In order to achieve such balance, we must look at ourselves holistically, understanding how what we eat, how we think about things, what we apply to our bodies, and other factors influence our overall well-being. We can’t achieve long-lasting external beauty without also maintaining our physical and mental health, and our sense of harmony with the environment.

While it may feel like there are a lot of different factors to keep in mind, we have a lot of resources on our blog on how to attain balance in different areas of life. Our blogs on achieving a balanced weight and sleep schedule, understanding how our dosha affects our overall balance, and detoxing naturally are a few good places to start.

2. BEAUTY ISN’T MEASURED BY EXTERNAL STANDARDS.

To us, beauty cannot be measured by any objective external standards, firstly because what makes one beautiful is the love that radiates from within! In addition, we believe that each woman expresses physical beauty in a unique and radiant way, and what makes one person beautiful is different from what makes another person beautiful. True beauty comes from practicing deep self-love and understanding what makes one feel confident. Our recently-launched Pure Love Perfume Oil, formulated with sensuous and spirit-lifting sandalwood and jasmine, was designed for just this purpose: it fills the wearer with confidence and seduction, allowing them to feel beautiful from the inside out.

3. BEAUTY COMES FROM TREATING YOURSELF WITH THE FINEST INGREDIENTS.

The Ayurvedic approach to beauty differs from a lot of modern beauty practices in that it tackles the root cause of our ailments, utilizing natural and potent ingredients to bring long-lasting results from the roots outward. At UMA, our farming practices have been refined and perfected by our team of scientists so that each of our ingredients is nutrient-rich and remarkably effective.

UMA Pure Love Perfume Oil $125
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4. BEAUTY CAN’T EXIST WITHOUT SELF-LOVE AND INNER TRANQUILITY. 

In order to cultivate the most effective self-care and beauty practices, one must first cultivate deep self-love. When we actively work to cultivate self-love, feelings of self-doubt and insecurity melt away, and we can approach the world with renewed happiness and grace. This internal happiness and stability radiates outward, instilling our appearance with a natural glow and poise. You can read more about the radical power of self-love in Ayurveda here.

5. BEAUTY MEANS EMBRACING OUR ROLE IN THE WORLD AND STRIVING FOR SOCIAL IMPACT.

Cultivating self-love and inner beauty naturally fosters a love for the world around us—a love that then drives us to try and make a positive impact on that world. At UMA, we strive to make an impact in a number of ways, not least of which by creating products that can bring lasting results to women’s lives. In addition, we believe wholeheartedly in giving back to the community of women in which our farm is based, and in equipping women with the financial resources and skills they need to attain independence. Local women make up over 50% of our workforce, and we provide equal pay to all our employees. We also reinvest one-third of our annual profits back into our local community, and our farming and distillation processes have been designed for sustainability from their inception. You can read more about our commitment to social and ecological impact here.

At UMA, beauty is not defined by one’s external appearance—instead, it’s a process of cultivating love and care for both ourselves and the world around us. 

books
FIND INNER PEACE AND INSPIRATION: 4 NEW BOOKS FOR SELF-CARE

One of the most challenging pursuits of modern life is finding a moment of repose. Nearly everything around us—cell phones, email, books, streaming services, advertisements—takes hold of our attention with a ferocious grip. It’s a harsh reality that leaves us depleted and anxious—and robs us of important time to reflect and relax, two things that Ayurveda holds paramount for the health of the mind, body, and spirit.

This vampiric fact makes it critical to find time to be still and hold space for ourselves. How we accomplish this is deeply personal—but there is one way that we believe transcends trends and time: a good book. Nestled in a chair feeling the thin pages between your fingers makes it harder to react to everyday stimuli. (Even more so if the book is compelling.)

All four of these new titles invite you into a world of self-discovery, well-being, and thoughtfulness. Each is a meditation in its own right.

Here is the list of books for your self discovery journey: 

1

HOW TO BREATHE By Ashley Neese

Ashley Neese unveils a universal, empowering, and elemental truth: At the core of every mindfulness practice is the breath. Neese knows this through and through. As a holistic breathwork teacher and writer, she has guided people to profound peace and healing through her work. In her new book Neese introduces her breathwork methodology and unlocks the reasoning why the breathe, albeit simple, holds so much power. She then delivers twenty-five practices to help with common scenarios, from anxiety to grief. Neese’s writing is never prescriptive. Rather, it’s educational, warm, and utterly inclusive. Because as she writes, “anybody—regardless of age, ability, location, or beliefs—can utilize breathwork to better navigate life.”

books

2

ESSENTIAL WELL BEING By Sara Panton

“For centuries, moments of self-care have been times to reconnect with yourself, and the intention of this book is to get back to this,” writes Sara Panton, co-founder of Vitruvi, in her new book, Essential Well Being. For Panton, self-care is deeply woven into her personal fabric. And what’s so unique—and truly inspiring—is the way she approaches it. Panton believes we can better care for ourselves in the smaller, “even secret” moments throughout our days to help us regenerate, restore, and reconnect. These include at-home beauty rituals to stretches to implement at work to simple DIY essential oil recipes. Panton shares them all between the pages.


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HEAL BY KELLY Noonan Gores

Several years ago Kelly Noonan Gores released her documentary, HEAL, to an incredible response. The lauded film—which features people who have overcome grave illnesses from investing in alternative practices—supports the believe that we truly have autonomy over our health. Noonan Gores’ book of the same name continues on that journey, following two individuals as they find their way back to health. The narratives weaves in scientific research and expert testimonials from incredible spiritual, physical, and emotional healers including Anita Moorgani, Kelly Brogan, Marianna Williamson, and prominent alternative medicine pioneer and Ayurvedic health advocate, Deepak Chopra. HEAL is an edifying read that illustrates a profound truth: that our spiritual and emotional health are intrinsically linked with our physical health and vitally important for our overall wellbeing.


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BEGINNER’S PLUCK By Liz Forkin Bohannon

More than ten years ago Liz Forkin Bohannon quit her job in the States and bought a one-way ticket—to Uganda. It was bold. It was scary. It was the catalyst that started Liz’s new life. She worked and faced failure in Uganda until she designed a pair of sandals. She taught several local young women how to make the shoes with the promise that in doing so they could earn enough money to earn an education. This idea and promise took off. Liz returned to the States, developed her philanthropic shoe company, Sseko, and honed her voice in cultivating a unique and incredibly empowering business ethos. Today, in tandem with running her business, Liz works with women to help them build their true personal passions and create the working (and personal) lives they want. This book is a refreshing and needed spin on any career memoir out there.


UNLOCK THE ESSENCE OF SELF-LOVE : DISCOVER IT’S POWER

Last week, we published a blog post explaining the vital role that Ayurveda plays at UMA. For us, Ayurveda is not just a set of practices or ingredients, but a philosophy that structures how we approach our products: we believe that the skin, body, and mind are deeply connected, and we strive to craft formulas that make us feel as good as we look. We aim to deliver not just topical and temporary results, but results that really last because they improve our overall health and tackle the root causes of our ailments.

Our holistic approach to beauty sets us apart from many modern beauty products, which focus on relieving the symptoms of our problems rather than their root causes. But you may still find yourself asking: Why choose UMA? Is there something even more powerful that makes us stand out, something that extends even beyond ideas of health and beauty?

For us, the answer is yes: at the core of our Ayurvedic philosophy is the concept of self-love. We’ve written earlier about the power of Ayurveda to teach radical self-love—when we make an active and holistic effort to improve our internal radiance (or ojas), feelings of inadequacy and self-doubt melt away, and a new self emerges, one whose love extends both inward and outward. For when we love ourselves, we also transform our relationships with those around us, approaching others with the kind of empathy and care that they give back in return. During this age of intense division, separation, and loss, it’s easy to feel powerless and disconnected from those around us. By embracing a philosophy of self-love, we can form connections and develop compassion in ways that can radically transform not only our inner selves, but also the way we impact and benefit our communities. Self-love is key to contributing to a better world.

THE VITAL ROLE OF SELF-LOVE AT UMA

At UMA, self-love permeates everything that we do. Firstly, we carefully craft our products with natural soothing and healing botanicals that heal and uplift body, skin, and spirit. Our Beauty and Wellness collections are designed to complement each other, encouraging daily self-care practices that instill a deep sense of grounding and acceptance. For example, you might treat yourself to a rejuvenating and relaxing self-massage with our Pure Love Body Scrub while taking in the luscious, sensuous aroma of our Pure Love Wellness Candle for an extremely centering self-care experience—one that revitalizes the skin and body while encouraging potent feelings of peace and contentment. We believe that self-care is self-love; when you care for your body and spirits, you learn to love yourself deeply in the process.

Secondly, this idea of self-love as intertwined with loving others also inspires us to give back to our local communities and to the earth. In striving to extend love to the Central Indian community where our farms and distilleries are located, over half of our employees are women, whom we pay an equal wage and provide with education programs, childcare, and generous pension plans. We believe that financial independence is crucial for women’s holistic wellbeing, that one can only practice self-love if one has the means to feel safe and comfortable, and we strive to empower our employees to achieve those conditions. We also reinvest, on average, one-third of our annual profits to our community. Furthermore, we are committed to building a more sustainable earth. Our farming and distilling processes are designed with the value of sustainability at their core. We don’t use any synthetic pesticides or additives, and we convert our waste into products, like incense, or alternative fuel for our distilleries whenever possible.

Finally, we prioritize promoting values of self-love for our customers, who inspire us in everything that we do. Whether it’s by lovingly crafting formulas with an eye toward mind-body balance or listening and responding to your comments and reviews, we want to extend our love to you and to empower you with the tools to cultivate an effective, lasting self-love. That’s exactly why we created our Pure Love line with sensuous, indulgent products that promote a holistic selfcare practice that transforms you with love, harmony, and pleasure. We invite you to fall back in love with yourself and with others — we promise to do the same.

HOW TO INDULGE IN ABHYANGA: AYURVEDIC SELF-CARE

You likely already know that your stress is sneaking up in places other than your mind: tight lower back, kinked neck, achy muscles, even fatigue. Most of us are not doing much beyond the occasional stretch to rid the body of these ever-developing manifestations of a stressful life.

We’ve talked before about how self-massage needs to be part of anyone’s health and beauty routine. Whether it’s helping to reduce pain and inflammation, ease anxiety, headaches, and digestive disorders, or help insomnia, a self-massage pretty much covers all the bases. But not only that, in the Ayurvedic tradition, Abhyanga massages are also a way to maintain both physical and mental wellness, prevent aging and keep skin looking youthful, and increase vitality.

The benefits of Abhyanga self massage technique extend well beyond just the physical. Here’s why you should be doing it regularly:

ABHYANGA INCREASES YOUR FLEXIBILITY AND RANGE OF MOTION (ROM).

If you ever struggle with tight muscles that don’t allow you full range of motion, you’ll want to try self-massage. Whether it’s not being able to reach that top shelf, or you’ve got a kink in your neck that you just can’t seem to get rid of, practicing various self-massage techniques help for three reasons:

  1. It can reduce edema and promote muscle relaxation by facilitating lymph node activation
  2. It increases movement of the muscle by rotating the area between the skin and muscles
  3. Using trigger points helps to reduce scar tissue, loosen deep adhesions within muscles, tendons, ligaments, and joint capsules that prevent use of a full ROM.

ABHYANGA DECREASES ACHES ND PAINS

People present with a myriad of symptoms that detract from feeling one’s best every day, but most often aches and pains are at the forefront. Sometimes they’re a natural part of life or maybe you went a little too hard at the gym, but self-massage is a sure-fire way to get you back to normal. It has been proven time and time again to be an effective treatment for reducing the muscle aches and pains that we experience from activity, daily life, and aging by facilitating activation of the body’s relaxation response (RR). This response also elicits physiological changes in the body, including decreasing blood pressure and heart rate, decreasing oxygen consumption, reducing muscle tension, and decreasing levels of stress hormones, namely cortisol and noradrenaline; all of these contribute to decreasing inflammation and improving blood flow, which are necessary to decrease the pain sensation.

ABHYANGA IMPROVES MOOD AND DECREASES STRESS.

We all know that getting a massage feels absolutely amazing and calms your body right down, but why? Massages are so effective because they impact the physiological measures of stress, including hormones (cortisol, epinephrine, and norepinephrine), as well as physical measures (heart rate and blood pressure). Hormones are released as part of the stress response cascade, but massage helps to relax the central nervous system and inhibit release. Not only that, but massage also causes release serotonin and dopamine, which have a positive effect on mood, hence why you feel ripe and ready to take on the world after one!

And most of all, regular self-massage is a great way to check in with your body. We all know we’re of focusing a little too much on external things (job, family, working out, etc.) and not enough on being present and how we’re feeling at a specific moment. Where self massage comes into play here is that it gives you the ability to take time away from everything that’s going on, check in with your body, see how you’re feeling at that moment, keep an eye on changes, and understand your body’s natural rhythms. You’ll get comfortable with knowing your body and knowing when something is misaligned.

An Abhyanga self-massage is an easy, effective, and affordable method of self-care that needs to be on your regular agenda—and by regular we mean at least 2-3 times per week. Whatever the condition you’re dealing with, warm up a bit of oil, lather it on your skin, and get to work. In just 15 minutes, you’ll be able to massage your way to a more calm, balanced state.

Looking for some ways to get started? Find some tips herehere and here. But don’t forget to make it your own!

Self-love
4 WAYS TO SHOW YOURSELF SOME LOVE THIS VALENTINE’S DAY

With Valentine’s Day just around the corner, many of us are looking for ways to show our love to others (in the form of roses and chocolate, perhaps). But let’s not forget one very important person who deserves your love: you.

Think about it: when was the last time you actively thought something positive about yourself? Do you truly know how to love yourself?

This February at UMA, we’re encouraging women everywhere to embrace their natural beauty as part of our Dare to Go Bare campaign. An essential part of coming to accept and cherish the skin you’re in is to learn how to truly love yourself. While it may not be at the forefront of your mind, practicing self-love is immensely important to maintaining your health, both inside and out. Our mindset greatly determines how we approach life’s daily challenges, and practicing self-love is a key way to maintain a positive outlook on life. Plus, when you feel good about yourself, positive feelings are radiated to those around you as well. Now that’s something we can get on board with.

Not sure where to begin? Here are 4 simple steps you can take this Valentine’s Day to show yourself some love:

1. UNWIND YOUR MIND

A healthy mind makes for a healthy soul. Even if you’ve never considered it, we encourage you to try meditation. When the stress of the day has left you feeling a bit frazzled, spend a few minutes by yourself relaxing your mind and resetting your thoughts. Finding a quiet space and using any of our Wellness Oils can help transport you to a tranquil state of mind. Mental and emotional health are just as important as physical health, so don’t neglect caring for your mind in addition to your body this Valentine’s Day.

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2. LET’S CHAT

One of the best ways to show yourself some love this Valentine’s Day is to practice positive body/self talk. While you stand in front of the mirror each morning, try complimenting yourself and reminding yourself that you’re awesome.

A couple mantras we like are:

“I am a goddess and I’m worthy of love,”

and

“I am beautiful with or without makeup. I don’t need to hide myself!”

It may sound silly, but finding a few things to appreciate about yourself each and every day can genuinely change how you feel about yourself both inside and out.

3. LATHER UP

Two words: bubble bath. Sometimes simply indulging in a warm bath does the trick for relaxing and unwinding your body. Add our deliciously scented Intensely Nourishing Hair Oil and allow feelings of serenity to come over you from head-to-toe. But if a bubble bath isn’t your style (we won’t judge), try a massage instead. With our Absolute Anti-Aging Body Oil, you never have to leave the comfort of your own home to feel pampered.

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4. GRAB A FRIEND

No significant other? No problem! Grab a few of your best girlfriends and celebrate your friendships this Valentine’s Day. As women, we should strive to build strong support systems and boost each other up whenever possible. Each of us are working to love and think positively about ourselves, and encouraging each other along our paths to self-love makes the journey that much more rewarding.

On a day like Valentine’s Day – which is all about love – make sure to set aside time to care for yourself as much as you do for your loved ones.

Do you have a different way of practicing self-love? Tell us in the comments below!

FINDING LIBERATION IN THE DEPTHS

So often our ego delivers us stories to make us feel safe. But the truth is, these stories can often leave us feeling scared, overwhelmed, and anxious. Instead, what if we learn to go deeper? What if we learn to really look at these narratives for what they are: limiting beliefs running around in our heads.

We have the power to become observers of our thoughts, says mindful health practitioner and coach Jessie Douglass-Smith McGraw, and this allows us to take responsibility of our stories and gain control over our thoughts—and ultimately our lives. As Douglass-Smith McGraw points out in her insightful essay, we hold the key to our freedom and it’s up to us to unlock it.

A DEEPER DIMESNSION OF WISDOM

By Jessie Douglass-smith McGraw

In this time when everything feels out of control and unknown—leading us to feel insecure, upset, and in a state of dis-ease—I would love to point you in a different direction to find some peace of mind. Firstly, while you read the following words, pay attention to any feelings that may arise. Instead of trying to chew on these feelings with your intellect, let them sink in in a deeper way. If you find yourself feeling more peaceful, continue to walk in that direction.

Secondly, I want to share something with you that has the power to be helpful and spark insight— if you allow it: There is no difference between our experience of life NOW versus our experience of life ONE MONTH AGO. You may say: But there is a viral pandemic on our doorstep. You cannot, in any way, compare this to my life one month ago. I hear you. It looks like our lives have been turned on their heads and we’re free falling in a world of unknown. But here’s the catch: Life has always been the unknown. Take a moment of pause there and read it again. Life has always been the unknown.

The only difference between what you’re experiencing now versus what you were experiencing before is that you aren’t able to fall back into your habits of thought. That is because your habits of thought can’t bring you peace of mind when life is irrevocably different from before. Take this into consideration: When we experience something tragic, like unexpectedly losing a loved one or getting into a car accident, we wake up to the fact that things aren’t as set in stone as they seem. Upon reflection, we realize that we take our daily lives and the way things are for granted. But then what happens? More often than not, we go back to our regularly scheduled programs in our lives and our minds. We don’t take pause when we’re thrown back into our typical thought systems and question the channel we’re stuck on—even if that channel is keeping life mundane. Why is that? Our egos (the thoughts we have about who we think we are and what we think life should look like) make us believe we’re protected by their constant opinion because they pull from life experiences, memories of the past, and judgements. Things happened in our past that our ego relies on. Those things were real THEN. But now, they are only a dream of the past being carried through time via our thoughts.

When we find ourselves struggling to take steps in a new direction, or when we’ve felt overwhelmed or cornered in our minds leaving us feeling anxious and insecure (a familiar feeling given the current state of the world), it’s because we keep listening to our ego that looks like it’s protecting us. But here lies the freedom: When we wake up to the fact that all of it—our ego and the evidence it brings—is merely an illusion with which we’re trying to navigate life, we break away from being passive victims to our thinking. Instead, we become observers of our thinking. This allows us to take responsibility for our old stories and choose to no longer allow them to color our present moment. In just looking in that direction, you will inevitably experience a deeper place within us that is a constant.

We no longer have to be searching for peace in the moving target of our rushing thoughts, but rather we can go the other direction, to a deeper dimension of wisdom that resides inside us (some may call this our gut instinct or intuition) that is consistently full of love, understanding, contentment, RESILIENCE, confidence and peace. THIS is where we can hear new and fresh thoughts to move us forward. Where we can get ideas out of the blue, where insights occur to us that give us new thinking. As Einstein said, “The intuitive mind is a sacred gift and the rational mind is a faithful servant. We have created a society that honors the servant and has forgotten the gift.”

What I’m pointing you to as we walk through new norms, dear ones, is your gift. Let it do the heavy lifting so you can enjoy the newness of your self-care experiences.

Jessie Douglass-Smith McGraw is a Los Angeles-based mindful health practitioner and coach. To learn more about her self-care practice, and to book a session with her, visit: whatmovesyoula.com.

ego, Jessie Douglass-Smith McGraw, life coach, Wise Women